Privacy & cookie notice
Last updated: July 2026
Dataplane (Pty) Ltd ("Dataplane", "we") respects your privacy. This notice explains what we collect on this website, why, and the choices you have. It is written to meet the requirements of South Africa's Protection of Personal Information Act (POPIA) and, for visitors in the EU/UK, the GDPR.
What we collect
- Contact form submissions — name, email address, company and your message, together with the page you submitted from and, where present, the campaign parameters that brought you to our site (see "Attribution cookie" below). We use this to respond to your enquiry and to understand which marketing works. We also record the country your request came from, your browser's user-agent string and your cookie choice at the time, so we can tell genuine enquiries from automated ones. Legal basis: legitimate interest in responding to enquiries you initiate.
- Analytics — we use Google Analytics 4 to understand how visitors use the site (pages viewed, approximate location, device). Analytics data is pseudonymous and is not used to identify you.
- Advertising measurement — if you arrive via one of our ads, Google Ads conversion measurement tells us the ad worked.
Cookies we set
| Cookie | Purpose | Lifetime |
|---|---|---|
dp_attr | First-party attribution: remembers the campaign, source and landing page that brought you here, so that if you choose to contact us we know which marketing to credit. Used for no other purpose. | 90 days |
dp_consent | Remembers your cookie choice (EU/UK visitors). | 180 days |
_ga and related | Google Analytics and Google Ads measurement. | Up to 2 years |
Your choices
Nothing non-essential is stored until you agree to it.
Visitors in the EU/UK are asked for consent before any analytics,
advertising or attribution cookie is set — including dp_attr,
because it can carry advertising click identifiers. If you decline,
none are set, and anything previously stored is deleted.
You can change your mind at any time, in any country, using in the footer of every page. Withdrawing consent is as easy as giving it: it stops future collection and deletes the cookies listed above from your device. You can also block cookies for this site in your browser — the site works fully without them.
Visitors outside the EU/UK, including South Africa: POPIA is notice-based rather than consent-based for this kind of measurement, so analytics and attribution start on arrival. This notice is that notice, and the withdrawal control above applies to you too.
Where your data goes
We use the following processors, and no others:
- Cloudflare — website hosting, the database holding form submissions (Cloudflare D1), and Turnstile, which checks that the form is submitted by a person rather than a bot.
- Brevo — delivers the notification email when you submit the form.
- Google — Analytics and Ads conversion measurement,
where enabled and consented to. Analytics measurement is sent via
our own domain (
/tm) before reaching Google.
We do not sell personal information and do not share it with anyone outside this list. If we add a provider that identifies visiting companies, it will be named here before it is switched on.
Retention and your rights
We keep enquiry records for 24 months after our last contact with you, after which they are deleted, unless we are working together and business records must be kept for longer under tax and company law. You may request access to, correction of, or deletion of your personal information at any time through our contact form. If you believe we have mishandled your information, you may lodge a complaint with the South African Information Regulator.
Access to information (PAIA)
Our manual in terms of the Promotion of Access to Information Act (PAIA) is available on request through our contact form.
Contact
Information Officer: Daniel Miller, Dataplane (Pty) Ltd. Reach the Information Officer through our contact form.